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Overview

Company
The HALO Trust
Location
all cities, MO 25
Employment type
On-site
  • AI Engineer (25)
  • Mobile Diesel Mechanic II Variable Shift (25)
  • Senior Manager, Development Engineering (25)
  • Remote Healthcare Recruitment Specialist / Talent Connector (21)
  • Creative Director - Remote (49)
  • OSP Engineer III_ZIPLY_Remote (24)
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The HALO TrustVerified Employer

Business Services & Consulting • all cities, MO 25

Global Digital Marketing Manager (Maternity Cover) (25)

all cities, MO 25On-sitePosted 22 hours ago
Business Services & Consulting

About the Role

Global Digital Marketing Manager (Maternity Cover)

Location: UK, Remote (Requirement to attend occasional team meetings in London)

Salary: circa £45k, dependent on experience

Hours: Full time

Contract Type: Maternity leave cover (8 months) - September 2026 to April2027

Reports to: Global Head of Digital Platforms

Direct reports: None

Key internal contacts/relationships: HQ Comms Team, Global Philanthropy Team, HQ Strategy Team and HALO USA.

Key external contacts/relationships: Fundraising agency and design agencies.

Job purpose: To lead the planning, execution and optimisation of integrated digital marketing campaigns that drive engagement, generate high-quality leads and deliver measurable impact in support of HALO's strategic objectives.

About HALO:

HALO is the leading global NGO addressing the impact and drivers of conflict in 30 countries and territories, with over 8,000 staff. Most of our staff are local employees and include a growing number of women.

Our primary duty is to serve people affected by conflict, clearing landmines and the explosive remnants of war that threaten lives and livelihoods long after fighting has finished. We make land safe where war has ended, while also assisting those affected by active conflict and endemic violence.

HALO addresses human suffering caused by armed violence in some of the world's most fragile places, securing weapons and ammunition and working with both state and community actors to reduce the prevalence of armed violence.

About the role:

As the Digital Marketing Manager, you will lead the delivery and optimisation of HALO's digital marketing activity across paid media, email and social channels. Taking a strategically aligned and impact-driven approach, you will identify opportunities to maximise how digital marketing supports priority programmes and fundraising activity.

You will play a central role in growing HALO's digital reach and driving meaningful engagement, ensuring our marketing activity delivers measurable outcomes and supports income generation and awareness.

You will own the performance of our advertising, using insight and experimentation to continuously improve results. Alongside this, you will deliver high-impact email marketing campaigns across the full supporter journey, from acquisition and conversion to retention and reactivation.

Reporting to the Head of Digital Platforms, this is a fantastic opportunity to join a growing team and play a pivotal role in transforming how HALO engages global audiences.

Responsibilities
  • Design and deliver paid media campaigns that expand reach, engage new audiences and increase awareness of HALO's global impact.
  • Manage and optimise Google Ad Grant and paid search activity to maximise performance and ROI.
  • Implement advanced targeting, retargeting and audience segmentation strategies.
  • Monitor and optimise campaign performance through continuous testing, analysis and budget management.
  • Lead the delivery of the email marketing programme, advising on content to ensure it is engaging, relevant and high impact.
  • Manage the overarching email calendar to ensure consistent, coordinated and audience-led communications.
  • Plan data selections, build campaign lists, and manage integrations, ensuring compliance with data protection best practice.
  • Monitor email performance and drive continuous improvement across key metrics.
  • Take a hands-on approach to optimisation, including A/B testing and performance analysis across all digital channels.
  • Provide strategic insight and digital marketing expertise to communications and fundraising teams.
  • Partner with fundraising teams to maximise income generation and engagement through digital activity.
  • Identify and implement improvements in tracking, data collection and behavioural analysis.
  • Maintain reporting frameworks to deliver clear, actionable insights on performance.
  • Stay up to date with digital marketing and fundraising trends, proactively identifying opportunities to test and innovate.
Global Digital Marketing Manager (Maternity Cover)

Location: UK, Remote (Requirement to attend occasional team meetings in London)

Salary: circa £45k, dependent on experience

Hours: Full time

Contract Type: Maternity leave cover (8 months) - September 2026 to April2027

Reports to: Global Head of Digital Platforms

Direct reports: None

Key internal contacts/relationships: HQ Comms Team, Global Philanthropy Team, HQ Strategy Team and HALO USA.

Key external contacts/relationships: Fundraising agency and design agencies.

Job purpose: To lead the planning, execution and optimisation of integrated digital marketing campaigns that drive engagement, generate high-quality leads and deliver measurable impact in support of HALO's strategic objectives.

About HALO:

HALO is the leading global NGO addressing the impact and drivers of conflict in 30 countries and territories, with over 8,000 staff. Most of our staff are local employees and include a growing number of women.

Our primary duty is to serve people affected by conflict, clearing landmines and the explosive remnants of war that threaten lives and livelihoods long after fighting has finished. We make land safe where war has ended, while also assisting those affected by active conflict and endemic violence.

HALO addresses human suffering caused by armed violence in some of the world's most fragile places, securing weapons and ammunition and working with both state and community actors to reduce the prevalence of armed violence.

About the role:

As the Digital Marketing Manager, you will lead the delivery and optimisation of HALO's digital marketing activity across paid media, email and social channels. Taking a strategically aligned and impact-driven approach, you will identify opportunities to maximise how digital marketing supports priority programmes and fundraising activity.

You will play a central role in growing HALO's digital reach and driving meaningful engagement, ensuring our marketing activity delivers measurable outcomes and supports income generation and awareness.

You will own the performance of our advertising, using insight and experimentation to continuously improve results. Alongside this, you will deliver high-impact email marketing campaigns across the full supporter journey, from acquisition and conversion to retention and reactivation.

Reporting to the Head of Digital Platforms, this is a fantastic opportunity to join a growing team and play a pivotal role in transforming how HALO engages global audiences.

Responsibilities
  • Design and deliver paid media campaigns that expand reach, engage new audiences and increase awareness of HALO's global impact.
  • Manage and optimise Google Ad Grant and paid search activity to maximise performance and ROI.
  • Implement advanced targeting, retargeting and audience segmentation strategies.
  • Monitor and optimise campaign performance through continuous testing, analysis and budget management.
  • Lead the delivery of the email marketing programme, advising on content to ensure it is engaging, relevant and high impact.
  • Manage the overarching email calendar to ensure consistent, coordinated and audience-led communications.
  • Plan data selections, build campaign lists, and manage integrations, ensuring compliance with data protection best practice.
  • Monitor email performance and drive continuous improvement across key metrics.
  • Take a hands-on approach to optimisation, including A/B testing and performance analysis across all digital channels.
  • Provide strategic insight and digital marketing expertise to communications and fundraising teams.
  • Partner with fundraising teams to maximise income generation and engagement through digital activity.
  • Identify and implement improvements in tracking, data collection and behavioural analysis.
  • Maintain reporting frameworks to deliver clear, actionable insights on performance.
  • Stay up to date with digital marketing and fundraising trends, proactively identifying opportunities to test and innovate.

What You'll Do

Design and deliver paid media campaigns that expand reach, engage new audiences and increase awareness of HALO's global impact.
Manage and optimise Google Ad Grant and paid search activity to maximise performance and ROI.
Implement advanced targeting, retargeting and audience segmentation strategies.
Monitor and optimise campaign performance through continuous testing, analysis and budget management.
Lead the delivery of the email marketing programme, advising on content to ensure it is engaging, relevant and high impact.
Manage the overarching email calendar to ensure consistent, coordinated and audience-led communications.

Skills & Technologies

Business Services & Consulting

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The HALO Trust
Business Services & Consulting
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