Digital Marketing Associate (10)

Digital Marketing Associate

We believe in using technology for the greater good.

We're a fully remote, diverse team, working from all parts of the world. We invite you to join us in our mission to build a dynamic bridge that leverages technology to enable connections and innovative solutions for a more equitable planet.

TechSoup is a global nonprofit social enterprise that connects NGOs with mission-critical resources worldwide.For over 30 years, we've been building partnerships with individuals, corporations, nonprofits, and governments across the globe.Together, we are committed to helping organizations grow via our unifying technology platform, resources, and connections.Those organizations, in turn, build a brighter future for tens of millions of people.We serve both the smallest and largest nonprofits around the world through sustainable, low-cost, self-service offers delivered at scale.

To date, we have enabled more than 1.4 million organizations in over 230 countries and territories receive technology tools, resources, and funding with a retail value of more than $19.1 billion.We are constantly evolving.

As technology and global needs change, so do we. We're creating new, community-driven platforms and mobile apps and are enhancing our offerings so that nonprofits have the resources they need to build a brighter future for their communities.

We're innovators, leaders, influencers, social entrepreneurs, and technologists drawn together by a shared vision: to make the world a better place through technology. Join our global team.

The TechSoup Marketing team is responsible for all marketing outreach promoting TechSoup, and its programs and offers globally, covering 230+ countries and territories. Our digital channels include email, search, display, organic, websites, the blog, webinars, and numerous nonprofit events. The Team is distributed across the United States and Europe, with additional resources around the world supporting our work.

The Digital Marketing Associate's primary focus is to support the team's use of Hubspot by executing on a diverse and exciting set of work tasks including landing page project management, content updates, back end technical configurations, CRM and list management, and email marketing. Qualified candidates should have experience working within a marketing team and using digital platforms such as a CRM, email marketing or fundraising platform. A familiarity with digital tools and self-education around them is required.

Duties and Responsibilities

• Project manage the editing and production of HubSpot landing pages under the direction of marketing leadership and in coordination with design and business leadership. Make content updates to landing pages, recommend optimizations, track traffic using Google Analytics, etc.
• Make content updates to the TechSoup Blog and emails both in the United States and in other countries, including updating existing posts, expanding the blog's tagging to include new publishing channels, updating categories and tagging as needed.
• Build targeted HubSpot lists of nonprofit customers using filters and logic and adhering to the department's best practices on list naming conventions.
• Ensure the global blog publications have the correct language and/or translation settings.
• Collaborate with the Director of Marketing and Senior Digital Marketing Manager new ways to use Hubspot to increase efficiencies for the team's marketing work globally
• Adhere to TechSoup style guidelines and brand voice while also honoring the brand guidelines of our Technology Partners and appropriate market-specific language and terms.
• Scope includes our Hubspot usage to serve our 230+ markets globally

Qualifications

• At least 1 year of experience working with or in Hubspot
• Interest in exploring new tool features and functions to identify ways to streamline work and increase efficiencies.
• Excellent written communication skills and the ability to think critically and creatively
• Demonstrated organizational and interpersonal skills, a positive attitude, and effective collaboration, and problem-solving skills
• Familiarity with technology and the ability to clearly communicate the uses and benefits of technology to organizational operations

TechSoup is an Equal Opportunity Employer and is committed to ensuring that all employees and applicants receive equal consideration and treatment, regardless of race, color, creed, gender (including gender identity or gender expression), religion, marital or domestic partner status, age, national origin or ancestry, physical, mental or medical disability, sex, sexual orientation, citizenship, military service status, veteran status, or any other characteristic protected by state or federal law or local ordinance. The base salary range for this full-time remote position is $48,000.00-$55,000.00 annually plus benefits.