Associate Director, Earned Media (25)

Associate Director, Earned Media

Real Chemistry is looking for an Associate Director to join our growing Earned Media team!

This role can be remote, TX, Carmel, IN, remote FL, remote TN, or remote PA.

What You'll Do:

• Work directly with a variety of clients in the biotech and pharma spaces to manage media strategy, execution and related internal/external media expectations
• May serve as day-to-day client contact for media needs on select accounts and as a strong #2 on others
• Manage and own media engagement with local, trade and some national & top-tier media/journalists
• Track and prepare media outreach summaries/updates for internal teams and clients
• Support organic and new business development efforts (i.e. media research, slide preparation support, etc.) and actively contribute to new business decks, along with smaller-scale presentations representing earned media team
• Manage media projects by anticipating challenges, maintaining media budgets, and collaborating with cross functional teams
• Lead broad-based earned media workstreams and manage internal and external client expectations
• Maintain core relationships with reporters by meeting regularly and sharing learnings with teams and clients
• Serve as knowledge relationship manager for key sponsored content outlets (STAT, etc.) and share information more widely
• Responsible for providing integrated, 360-degree PESO thinking
• Collaborate with the analytics and influencer teams to identify influencers to engage and activate
• Accountable for training junior staff on Real Chemistry processes, responsibilities and the healthcare media landscape
• Integrate and collaborate with cross-functional leaders, understand cross-functional capabilities and motivate cross-functional teamwork (social, paid, search, and analytics teams)
• Set clear performance objectives and utilize all management tools to communicate alignment and performance measures
• Embodies and incorporates Real Chemistry Core Values

This Position Is A Perfect Fit For You If:

• Our company values – Best Together, Impact-Obsessed, Excellence Expected, Evolve Always and Accountability with an "I" – really speak to you.
• You are adaptable, resilient, and OK with adjusting your scope, responsibilities, and focus as we grow. When things change, so do we. We're always evolving.
• You are proactive, driven, and resourceful with strong prioritization skills and a desire to dive into the data.
• You are highly organized self-starter, able to work independently and under tight deadlines.

What You Should Have:

• Bachelor's degree or equivalent experience
• Minimum 5 years of relevant experience
• High-level understanding of how PESO plays out in today's modern media world
• Excellent project management skills, including solid attention to detail
• Highly effective organizational, written and verbal communication skills
• Ability to juggle multiple assignments with ease and flexibility
• Can effectively and confidently present to internal and external audiences in a variety of ways
• Understands how to maintain media budgets and media scopes
• Demonstrates deep understanding of the integrated media landscape as well as related firm resources (notably analytics)
• Experience with medical meeting support and orchestrating regulatory milestones
• Thought leadership and sponsored content experience
• Able to plan projects and proactively delegate responsibility, communicating deadlines clearly