Senior Director, Downstream Marketing
Saluda Medical is a commercial-stage medical device company focused on developing treatments for chronic neurological conditions using its novel closed-loop neuromodulation platform. The company's proprietary technology senses and measures neural responses to stimulation and automatically adjusts therapy based on real-time neurophysiological feedback.
Saluda Medical's first product, the Evoke® System, is designed to deliver known, consistent, and personalized spinal cord stimulation therapy by objectively measuring neural responses and maintaining therapy within a prescribed therapeutic window. Saluda Medical is headquartered in Minneapolis, Minnesota.
At Saluda, we challenge boundaries. We innovate and think beyond the conventional. Our focus is to revolutionize the standard of care in neuromodulation to positively impact patient's lives.
The Role:
The Director / Senior Director, Downstream Marketing owns global downstream strategy and execution for the Evoke™ platform, with primary accountability for U.S. commercialization. This leader serves as a core thought partner to senior commercial leadership, and is the single point of accountability for downstream performance. This role will directly impact Saluda's ability to set a clear market differentiation of Evoke™, accelerated physician adoption and utilization, strong field confidence, and delivery of sustained commercial growth through a scalable downstream marketing engine.
Key Responsibilities:
- Defines and leads the global commercial marketing strategy for the Evoke SCS System, identifying white space opportunities and developing bold go-to-market approaches that disrupt legacy market dynamics.
- Translate enterprise strategy into clear commercial priorities, investment decisions, and execution plans across regions.
- Own and evolve the Evoke™ value proposition grounded in clinical evidence, technology leadership, and economic impact.
- Partner with Sales leadership to ensure tight alignment between downstream strategy and field execution.
- Lead development of best-in-class sales enablement tools, commercial programs, and customer-facing campaigns.
- Oversee downstream commercialization for new indications, upgrades, and major product initiatives.
- Establish enterprise KPIs tied to adoption, utilization, and growth; drive performance management and optimization.
- Lead competitive intelligence strategy and executive-level competitive response planning.
- Build and leverage senior relationships with Key Opinion Leaders and external partners.
- Partner with Medical Affairs and Professional Education to ensure evidence-driven, integrated commercial execution.
- Ensure excellence, compliance, and consistency across congresses, peer-to-peer programs, and major commercial moments.
- Drive operational rigor, accountability, and cross-functional alignment across downstream initiatives.
Key Requirements:
- 12+ years of progressive medical device marketing experience with deep downstream leadership responsibility.
- 7+ years leading U.S. or global downstream/commercial marketing in highly competitive categories.
- Demonstrated success launching and scaling complex, evidence-driven therapies.
- Executive presence with the ability to influence senior commercial and clinical stakeholders.
- Strong analytical orientation with fluency in KPIs, dashboards, and performance management.
- Deep understanding of FDA medical device regulations, quality systems, and legal review requirements.
- Unquestioned ethics, integrity, and sound judgment.
Desired Requirements:
- Experience in neuromodulation, chronic pain, or similarly complex therapeutic categories.
- MBA or advanced business degree.
- Prior experience leading downstream marketing teams and developing high-performing leaders.
Saluda Medical embraces diversity and equal opportunity. We are committed to building a team representative of a variety of backgrounds, perspectives, and skills. We believe people are the source of our inspiration and innovation.
Saluda Medical does not accept non-solicited resumes or candidate submittals from search/recruiting agencies not already on Saluda Medical's approved agency list. Unsolicited resumes or candidate information submitted to Saluda Medical by search/recruiting agencies not already on Saluda Medical's approved agency list shall become the property of Saluda Medical.
Senior Director, Downstream Marketing
Saluda Medical is a commercial-stage medical device company focused on developing treatments for chronic neurological conditions using its novel closed-loop neuromodulation platform. The company's proprietary technology senses and measures neural responses to stimulation and automatically adjusts therapy based on real-time neurophysiological feedback.
Saluda Medical's first product, the Evoke® System, is designed to deliver known, consistent, and personalized spinal cord stimulation therapy by objectively measuring neural responses and maintaining therapy within a prescribed therapeutic window. Saluda Medical is headquartered in Minneapolis, Minnesota.
At Saluda, we challenge boundaries. We innovate and think beyond the conventional. Our focus is to revolutionize the standard of care in neuromodulation to positively impact patient's lives.
The Role:
The Director / Senior Director, Downstream Marketing owns global downstream strategy and execution for the Evoke™ platform, with primary accountability for U.S. commercialization. This leader serves as a core thought partner to senior commercial leadership, and is the single point of accountability for downstream performance. This role will directly impact Saluda's ability to set a clear market differentiation of Evoke™, accelerated physician adoption and utilization, strong field confidence, and delivery of sustained commercial growth through a scalable downstream marketing engine.
Key Responsibilities:
- Defines and leads the global commercial marketing strategy for the Evoke SCS System, identifying white space opportunities and developing bold go-to-market approaches that disrupt legacy market dynamics.
- Translate enterprise strategy into clear commercial priorities, investment decisions, and execution plans across regions.
- Own and evolve the Evoke™ value proposition grounded in clinical evidence, technology leadership, and economic impact.
- Partner with Sales leadership to ensure tight alignment between downstream strategy and field execution.
- Lead development of best-in-class sales enablement tools, commercial programs, and customer-facing campaigns.
- Oversee downstream commercialization for new indications, upgrades, and major product initiatives.
- Establish enterprise KPIs tied to adoption, utilization, and growth; drive performance management and optimization.
- Lead competitive intelligence strategy and executive-level competitive response planning.
- Build and leverage senior relationships with Key Opinion Leaders and external partners.
- Partner with Medical Affairs and Professional Education to ensure evidence-driven, integrated commercial execution.
- Ensure excellence, compliance, and consistency across congresses, peer-to-peer programs, and major commercial moments.
- Drive operational rigor, accountability, and cross-functional alignment across downstream initiatives.
Key Requirements:
- 12+ years of progressive medical device marketing experience with deep downstream leadership responsibility.
- 7+ years leading U.S. or global downstream/commercial marketing in highly competitive categories.
- Demonstrated success launching and scaling complex, evidence-driven therapies.
- Executive presence with the ability to influence senior commercial and clinical stakeholders.
- Strong analytical orientation with fluency in KPIs, dashboards, and performance management.
- Deep understanding of FDA medical device regulations, quality systems, and legal review requirements.
- Unquestioned ethics, integrity, and sound judgment.
Desired Requirements:
- Experience in neuromodulation, chronic pain, or similarly complex therapeutic categories.
- MBA or advanced business degree.
- Prior experience leading downstream marketing teams and developing high-performing leaders.
Saluda Medical embraces diversity and equal opportunity. We are committed to building a team representative of a variety of backgrounds, perspectives, and skills. We believe people are the source of our inspiration and innovation.
Saluda Medical does not accept non-solicited resumes or candidate submittals from search/recruiting agencies not already on Saluda Medical's approved agency list. Unsolicited resumes or candidate information submitted to Saluda Medical by search/recruiting agencies not already on Saluda Medical's approved agency list shall become the property of Saluda Medical.
