Director of Marketing (12)

Director Of Marketing

We're looking for a Director of Marketing to own our go-to-market strategy and drive Data X-Ray's growth into its next phase. This is a senior individual contributor and people-management role that sits at the intersection of product marketing and demand generation— with a deliberate lean (~60/40) toward product marketing, given the technical depth of our platform and the sophistication of our buyers.

You'll inherit a strong foundation: a marketer who reports to you, established agency and fractional relationships, and an engaged leadership team. Your job is to build on that foundation — sharpening our market narrative, scaling pipeline, and transitioning fractional support into repeatable, owned processes.

Product Marketing (~60%)

• Define and evolve Data X-Ray's positioning, messaging, and competitive narrative across data security, data governance, and AI agent enablement use cases
• Own go-to-market materials: pitch decks, battlecards, solution briefs, case studies, and website copy
• Develop deep expertise in our competitive landscape and arm sales with differentiated, high-conviction positioning
• Partner with sales and solutions engineering to support complex enterprise deal cycles with tailored materials
• Lead launch strategy for new product capabilities and integrations

Demand Generation (~40%)

• Own the demand generation strategy and execution. Develop direct leadflow through multiple channels and work with partners and external agencies to drive qualified pipeline.
• Project-manage agency relationships across paid, SEO, events, and content — holding partners to outcomes, not just outputs
• Transition fractional marketing support into scalable, business-as-usual processes
• Instrument and report on pipeline contribution, working closely with HubSpot to track performance and attribution

Team & Operations

• Manage one direct report with room to grow.
• Help define the playbook for scaling the marketing function as Data X-Ray grows