Director, Media Analytics (48)

Director, Media Analytics

AMP Agency is looking for a curious, thoughtful, technology-driven storyteller to join its Integrated Analytics team. Our team is inspired by the idea of continuous improvement, and is working to build a best-in-class culture and capability set; to drive excellence in both our client work and our own ways of working.

As a Director of Media Analytics, you'll lead cross-channel measurement strategies and provide actionable media insights across a portfolio of client accounts. You'll manage a team of analysts and work closely with Media, Strategy, Creative, and Technology teams to bring clarity to performance reporting, build strong client relationships, and ensure the delivery of high-quality, insight-driven outputs. This role requires a solid foundation in media measurement, a passion for interpreting data, and a desire to grow team capabilities and client value.

Responsibilities:

• Lead media analytics workstreams across a set of key client accounts.
• Translate performance data into clear stories and actionable recommendations for clients and internal teams.
• Manage and mentor a team of analysts; review deliverables for clarity, accuracy, and strategic value.
• Contribute to the development and implementation of testing and learning agendas across conversion and upper-funnel efforts.
• Collaborate with cross-functional teams to build holistic reporting frameworks and integrated performance narratives.
• Partner with client stakeholders to define measurement goals, KPIs, and media success criteria.
• Work with technical and platform leads to ensure data availability, accuracy, and utility for analysis.
• Help advance the analytics practice by standardizing best practices, templates, and approaches.
• Stay current on industry trends, tools, and methodologies to support innovation in media measurement.

Qualifications:

• 7+ years of experience in media analytics, preferably in an agency or consulting environment.
• Strong working knowledge of digital channels including paid social, display, programmatic, search, and emerging platforms. Familiarity with offline channels is a plus.
• Hands-on experience with web analytics platforms such as Google Analytics or Adobe Analytics.
• Experience with media mix modeling, incrementality testing, brand lift studies, and multi-touch attribution.
• Experience with data visualization tools (e.g., Power BI, Tableau).
• Strong ability to synthesize performance trends and identify what's driving results.
• Comfortable leading client conversations and presenting complex data in a digestible way.
• Skilled in managing teams, fostering talent, and building a collaborative culture.
• Strong organizational skills and attention to detail; able to manage multiple projects and deadlines.
• Curiosity, initiative, and a continuous learning mindset.

Job Will Remain Open Until Filled