Vice President, Commercial Strategy And Marketing
The Vice President, Commercial Strategy and Marketing will lead strategic commercial efforts for a growing late stage biotechnology company with a focused immunology and inflammation pipeline, including its first-in-class investigationalbiologic therapy (rezpegaldesleukin) in Atopic Dermatitis and Alopecia Areata, entering phase 3 clinical trials (with an anticipated first launch in Atopic Dermatitis in 2029/30) and an additional multi-asset antibody program in earlier stage development.This role is responsible for supporting the ongoing planning and execution of commercial and marketing roadmaps across a variety of initiatives, workstreams and projects.
As the Company's initial brand champion for rezpegaldesleukin, this role will oversee the marketing strategy, branding, launch planning, and market preparation to ensure the successful introduction of this novel, first-in-class Treg mechanism in the US first and then guide strategies for subsequent global markets.In addition, the role will be responsible for building a highly functioning marketing team as rezpegaldesleukin proceeds through Phase 3 and BLA filing.
As VP, this role requires exceptional leadership, strategic thinking, and a strong background in commercial strategy and brand development within the pharmaceutical or biopharmaceutical industry.Ideally, this person will have experience in the immunology, dermatology, and/or inflammation space, with the ability to work cross-functionally to understand evolving US and other global market dynamics, and synthesize these insights into an aligned strategic plan.This role reports to the Chief Business Officer.
Key responsibilities include:
- Lead development of the market research plan to support launch and measure launch effectiveness.
- Work closely with Chief Business Officer and Executive Team to develop a comprehensive commercial and marketing strategy, as well as a pre-launch plan, for the Company's lead asset in moderate-to-severe Atopic Dermatitis and Alopecia Areata, along with follow-on indications.
- Develop and execute marketing strategies that support the launch of Nektar product(s).
- Lead cross-functional commercial projects and initiatives that will define the go-to-market strategy.
- Partner with company leadership in the evaluation, assessment, and implementation of the commercial operating model, which includes commercial processes, systems, and capabilities, as well as the organizational design and structure to support commercialization.
- Serve as a member of cross-functional program team workstreams across various portfolio development programs to ensure a commercial perspective is accounted for early and effectively in the plans of Clinical Development, Medical Affairs, and Regulatory functions, and throughout earlier development programs.
- Lead the development of the long-range product operating plan.
- Lead the acquisition, storage, and analysis of key secondary data to inform business strategies, tactics, and decisions.
- Establish a market and commercial competitive intelligence process to help the organization stay up to date on the latest market changes and competitive dynamics that will shape asset positioning and target product profiles (TPPs) of pipeline candidates.
- Assist with life cycle management and label expansion strategy.
- Contribute to a strategy for maximizing value with health economics and outcomes research (HEOR), including building cost-effectiveness models and value dossiers for payors and HTA submissions.
Ideal candidate:
- Bachelor's degree required; advanced degree (MD, PhD, or other relevant graduate degree) preferred, particularly for candidates with management consulting or strategic advisory experience.
- Approximately 10+ years of progressive commercial leadership in life sciences, including 5+ years of strategic consulting experience or commercial strategy experience at a pharmaceutical or biotech company.
- Broad experience across relevant commercial roles and functions, including at least one role with primary responsibility for commercial strategy development and execution.
- Proven track record of shaping and executing effective marketing brands and/or commercial strategies in rapidly evolving biotech organizations, resulting in meaningful commercial impact.
- Excellent verbal and written communication skills.
- Advanced skills in Excel and PowerPoint, including the ability to build clear, data-driven analyses and create executive-ready presentation decks.
- Ability to thrive in a remote work environment by actively engaging and building rapport with colleagues through virtual meetings and collaboration tools.
- Position requires up to 30% travel.
Additional information:
Nektar currently anticipates the base salary for the Vice President, Commercial Strategy and Marketing to range from $330,000 to $360,000 for candidates in the Bay Area and will depend, in part, on the successful candidate location and qualifications for the role, including education and experience.This position will also be eligible for an annual performance bonus in accordance with the terms of the applicable plan, depending in part on company and individual performance and at the Company's discretion.
The compensation described above is subject to change and could be higher or lower than the range described based on the market survey data.
Qualifying employees are eligible to participate in benefit programs such as:
- Health Insurance (Medical/Dental/Vision)
- Disability Insurance
- Holiday Pay
- Paid Time Off (PTO)
- 401(k) Match
- Employee Stock Purchase Plan
- Wellness Programs
- Parental Leave Benefits (in accordance with the terms of applicable plans)
Vice President, Commercial Strategy And Marketing
The Vice President, Commercial Strategy and Marketing will lead strategic commercial efforts for a growing late stage biotechnology company with a focused immunology and inflammation pipeline, including its first-in-class investigationalbiologic therapy (rezpegaldesleukin) in Atopic Dermatitis and Alopecia Areata, entering phase 3 clinical trials (with an anticipated first launch in Atopic Dermatitis in 2029/30) and an additional multi-asset antibody program in earlier stage development.This role is responsible for supporting the ongoing planning and execution of commercial and marketing roadmaps across a variety of initiatives, workstreams and projects.
As the Company's initial brand champion for rezpegaldesleukin, this role will oversee the marketing strategy, branding, launch planning, and market preparation to ensure the successful introduction of this novel, first-in-class Treg mechanism in the US first and then guide strategies for subsequent global markets.In addition, the role will be responsible for building a highly functioning marketing team as rezpegaldesleukin proceeds through Phase 3 and BLA filing.
As VP, this role requires exceptional leadership, strategic thinking, and a strong background in commercial strategy and brand development within the pharmaceutical or biopharmaceutical industry.Ideally, this person will have experience in the immunology, dermatology, and/or inflammation space, with the ability to work cross-functionally to understand evolving US and other global market dynamics, and synthesize these insights into an aligned strategic plan.This role reports to the Chief Business Officer.
Key responsibilities include:
- Lead development of the market research plan to support launch and measure launch effectiveness.
- Work closely with Chief Business Officer and Executive Team to develop a comprehensive commercial and marketing strategy, as well as a pre-launch plan, for the Company's lead asset in moderate-to-severe Atopic Dermatitis and Alopecia Areata, along with follow-on indications.
- Develop and execute marketing strategies that support the launch of Nektar product(s).
- Lead cross-functional commercial projects and initiatives that will define the go-to-market strategy.
- Partner with company leadership in the evaluation, assessment, and implementation of the commercial operating model, which includes commercial processes, systems, and capabilities, as well as the organizational design and structure to support commercialization.
- Serve as a member of cross-functional program team workstreams across various portfolio development programs to ensure a commercial perspective is accounted for early and effectively in the plans of Clinical Development, Medical Affairs, and Regulatory functions, and throughout earlier development programs.
- Lead the development of the long-range product operating plan.
- Lead the acquisition, storage, and analysis of key secondary data to inform business strategies, tactics, and decisions.
- Establish a market and commercial competitive intelligence process to help the organization stay up to date on the latest market changes and competitive dynamics that will shape asset positioning and target product profiles (TPPs) of pipeline candidates.
- Assist with life cycle management and label expansion strategy.
- Contribute to a strategy for maximizing value with health economics and outcomes research (HEOR), including building cost-effectiveness models and value dossiers for payors and HTA submissions.
Ideal candidate:
- Bachelor's degree required; advanced degree (MD, PhD, or other relevant graduate degree) preferred, particularly for candidates with management consulting or strategic advisory experience.
- Approximately 10+ years of progressive commercial leadership in life sciences, including 5+ years of strategic consulting experience or commercial strategy experience at a pharmaceutical or biotech company.
- Broad experience across relevant commercial roles and functions, including at least one role with primary responsibility for commercial strategy development and execution.
- Proven track record of shaping and executing effective marketing brands and/or commercial strategies in rapidly evolving biotech organizations, resulting in meaningful commercial impact.
- Excellent verbal and written communication skills.
- Advanced skills in Excel and PowerPoint, including the ability to build clear, data-driven analyses and create executive-ready presentation decks.
- Ability to thrive in a remote work environment by actively engaging and building rapport with colleagues through virtual meetings and collaboration tools.
- Position requires up to 30% travel.
Additional information:
Nektar currently anticipates the base salary for the Vice President, Commercial Strategy and Marketing to range from $330,000 to $360,000 for candidates in the Bay Area and will depend, in part, on the successful candidate location and qualifications for the role, including education and experience.This position will also be eligible for an annual performance bonus in accordance with the terms of the applicable plan, depending in part on company and individual performance and at the Company's discretion.
The compensation described above is subject to change and could be higher or lower than the range described based on the market survey data.
Qualifying employees are eligible to participate in benefit programs such as:
- Health Insurance (Medical/Dental/Vision)
- Disability Insurance
- Holiday Pay
- Paid Time Off (PTO)
- 401(k) Match
- Employee Stock Purchase Plan
- Wellness Programs
- Parental Leave Benefits (in accordance with the terms of applicable plans)
