Regional Director, Client Engagement

Job Title: Regional Director, Client Engagement

Reports to: Vice President, Client Strategy

Job Purpose

In partnership with the Regional Vice President, the Regional Director of Client Development and Engagement will support the execution of the Client strategy across all client tiers through the daily development of retail leadership and sales advisors in their territory to support relationship driven selling and a retail culture of client cultivation.

This will be achieved through the strategic implementation and execution of three business functions.

Job responsibilities

Client Development (65% of time)

• Client Strategy: Develop and adjust action plans aligned with corporate strategy to drive client growth across all tiers, focusing on repeat business, cross-shopping, and program ROIs.
• Ensure managers and associates understand clienteling expectations, provide best-in-class experiences, and achieve sales targets.
• Coach leadership on effective outreach, appointments, and daily clienteling activities, tailoring development to individual associates.
• Provide on-the-floor coaching to improve client discovery, capture, journey management, and follow-up (emphasizing CX and NPS).
• Guide Client Relations Managers and CRM Ambassadors to drive daily business and support clienteling behaviors across all SAs.
• Support boutiques in structuring planned business, identifying target clients, and driving accountability for OTOs (consignment, virtual, in-store).
• Foster client discovery and coach on outreach and leveraging tools.

Client Engagement (20% of time)

• Support store leadership and training in executing the DSignature experience.
• Partner with the zone Client Engagement team on one-to-many marketing opportunities (store openings, activations, brand moments) and provide feedback on newsletter journeys.
• Support utilization of the Dior Magazine to grow clients at key touchpoints.
• Work with store leadership to ensure proper client nominations and leverage gifts to reactivate and upgrade high-potential clients, providing feedback to corporate on impact and strategy for ROI.
• Partner with regional and store teams to create quarterly event proposals that engage clients across their lifecycle. Leverage best practices to drive compelling in-store activations for high-potential and mid-tier clients, ensuring strong event results through pre-work, planning, and day-of support.
• Guide strategy and execution of local entertainment to cultivate client relationships with emerging and high-potential mid to top-tier clients.
• Coach store leadership and SAs to deliver exceptional moments while maintaining brand standards and adhering to budgets and ROI targets.

Top Client Development (15% of time)

• Top Tier Strategy: Partner with corporate and boutique leadership to drive top-tier client growth, focusing on retention and exceeding sales.
• Coach boutique management on top-tier business, nominate high-potential clients for ultra-luxury products, and guide proactive planning for retention and long-term growth.

Profile

• Strong retail business acumen and floor presence; 4 days/week in-store for leadership development and on-floor coaching
• Strong project management skills with ability to roadmap, follow-through and prioritize (able to manage multiple projects simultaneously and meet deadlines)
• Ability to inspire and motivate various stakeholders to achieve results
• Strong cross functional skills with proven ability to collaborate with key partners including training, HR, business performance to craft holistic short and long-term strategies
• Strong verbal and presentation skills – know how to use words to motivate and presentations to get the message across
• Excellent organizational skills with attention to detail
• Experienced in coaching and mentoring individuals including senior retail leadership
• Ability to self-direct and manage large projects with high pressure
• Ability to make autonomous decisions in a timely manner

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